Ask Ariel: Should We List Our Donors On Our Website?
Ariel Glassman Ariel Glassman

Ask Ariel: Should We List Our Donors On Our Website?

A client in the early stages of their fundraising lifecycle recently asked whether they should list individual donors on their website. This is an incredibly common question for organizations at all stages of their lifecycles, not just new nonprofits, so let’s unpack its many layers.

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Every Donor Counts
Ariel Glassman Ariel Glassman

Every Donor Counts

For years, nonprofits have sliced and diced their donor lists and built fundraising strategy based on one core data point: gift amount. Sure, it's straightforward. But in today's information-rich world, does it really give us the full picture? And does it really help us build an inclusive donor community?

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Getting off the Hamster Wheel of Fundraising Events
Ariel Glassman Ariel Glassman

Getting off the Hamster Wheel of Fundraising Events

Many nonprofits struggle with overreliance on event-based fundraising. In this blog we'll explore how to know if you’re over-reliant on events, how organizations can find themselves in this situation, and most importantly, what you can do to start shifting towards a more sustainable and diversified fundraising approach.

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How Do You Shift to a Recurring-First Fundraising Framework?
Ariel Glassman Ariel Glassman

How Do You Shift to a Recurring-First Fundraising Framework?

Most fundraisers understand the extraordinary benefits of building a recurring giving program for your nonprofit. High retention, loyal donors, increased lifetime donor values, a more equitable donor base, and more. But what does a recurring-first strategy look like in practice, and how do you get there?

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